New Year, New Look, New Brand πŸŽ‰


New Year, New Look?

Happy Sunday,Reader

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I am going to get straight to the point and say that we have some catching up to do as a few things have changed.

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First of all, we have a new look and a new name! As our tight-knit community grew, I've had to move to a new platform. I am still learning the ins and outs, but so far, so good.

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As you know, last month, I did the "thing".

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I was so nervous and anxious to put myself out there like that - it's ironic coming from me because I am a social media influencer/content creator, but starting anything new is scary. I am finally moving with fear into the education space and teaching new influences and content creators how to navigate this space.

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I am creating the resources I wish I had when I started, which would have saved me years of frustration. It would have given me an idea of what I could do with my platforms, allowing me to show up strategically.

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Hence The Focused Creator was born! ​
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I have been sitting with this idea for at least two years now, but I saw this quote, which motivated me.

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Deep right? I am figuring it all out as I go, and I hope you start the THING today as well, friends. You do not need to have it all figured out; you need start.

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I am still learning about:

  1. Email marketing
  2. Offer creation
  3. Sales
  4. Course creation
  5. Coaching
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Basically, I am learning how to monetize my knowledge, and I know I such to share and pour into others. I know deep in my heart that this new venture will help many inspiring creators! I see my fellow influencers get taken advantage of daily simply because they do not know any better.

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I know, I was one of them.
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I have content that I have given away the full rights to simply because I didn't read/understand the contract and thought that the $300 they were paying me was more than enough. You mean you want to pay me for what I am already doing? I can't tell you how many videos I've created for $250!
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Fast forward to this week, I walked away from 12K because the brand wanted to use my likeness as well as my baby in perpetuity. That means forever. Imagine them making money off my daughters and I for the rest of our lives... Does that sound like a good deal to you?
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Twelve thousand dollars is a LOT of money in my world, but you cannot put a price on my daughter's face. But guess what? Someone else took the deal, likely thinking that it was a great one,

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​This, my friends, is why The Focused Creator came to life. I created a YouTube channel, an Instagram page and a TikTok. If you check them out, they are all empty.

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That's right. We are starting and figuring it all out after. I am building it all, publicly (but feel free to follow/subscribe πŸ˜… - I'll be our little secret)

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I am allowing myself to be a beginner. Moving forward, the emails will be coming from info@thefocusedcreator.com so be sure to add it in your address book so you do not miss a thing!
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Stepping into this space was very uncomfortable at first, but the most unexpected thing happened once I left the feeling to sit.
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I felt relieved.
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The fear... was gone.
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You know that feeling you have on the last day of university when you take your final exam?
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Or when you leave work the day before your two-week vacation?
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That feeling is what I felt. It felt so good, so I know what I am doing must be right.
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So today, my friends, I am here to tell you that 2024 will be different. Let the fear simmer, move anyway, and great things will happen for you and I.

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Change is coming

That also means that some things are going to change, unfortunately. I am starting a new creator newsletter under The Focused Creator brand and am still figuring out how to balance my workflow. I value my sanity and currently have a teething baby, so I need to pace myself.
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Initially, I was thinking of simply alternating the letters so one week would be creator/influencer focused, and the next would be self-development, as we have been doing. I can argue that showing up online is half strategy and half mental.

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Would you be interested in this cadence? I value your opinion because you have been a critical part of my journey. Please fill out this survey and let me know your thoughts.

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You can quickly update your preferences here afterwards.

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If you're currently not interested in The Focused Creator, but you’d like to continue getting the Sunday Slow Sip Self-Development newsletters on a biweekly basis, ​click here to manage your preferences​.
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That's it for now.
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I hope 2024 is starting strong for you and you start the thing.

Start messy

Start slow

Start scared

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But start.

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As always, I'll leave you with three actionable tips for this week.

3x3

Have you written down your goals for this quarter?

It's a new year and we all love a good resolution. I want you to think about it differently this time around. Sure, there are a lot of goals that we want to accomplish but also take the time to schedule when you will do these things.

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Say you want to be healthier by going to the gym 3 times a week. Schedule the workouts. Put them on your calendar. Do not leave growth to chance.

Have you done a digital decluttering?

Personally, I will need a few years to get through all of my digital clutter. I always joke that this is a task that I will leave until I am about 80 years old but... that's not practical. I have been going through my phones/hard drives and it feels like with each picture that I organize a heavy weight is lifting off my shoulder. I encourage you to do that same.

What about your environment/your home?

Do you know that your environment has a huge impact on your success? Does you home promote productivity or does it drain you? Is it cluttered? Are there items you can donate to the less fortunate? We love to hold to things but are they serving us?


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If this newsletter resonated with you, hit that reply button to drop me a note. Let me know how you are doing on your productivity journey and any topics/questions you may have. Let's help each other level up!

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113 Cherry St #92768, Seattle, WA 98104-2205
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The Focused Creator

Practical tips guiding you through your content creation business and beyond! With 220K+ followers across IG & TikTok, and 12+ years of experience, I share my knowledge in this space so that you can focus on what matters most.

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